With the museum finder, travellers can hop around the cities, towns, and remote locations of Nova Scotia and easily find all our wonderful museums and historical attractions. My first steps were to brainstorm and understand what the typical users might be like. I developed some proto personas, empathy maps, and sketches before going hi-fidelity to begin understanding the users and investigate what they might be looking for and the features they would need. This would help me not only solve their pain points, but also help me better deliver on the business objectives.